Engagements

Market entry competitor due diligence

A global beverage company was considering entry into a major West African market and retained CRA’s professionals to conduct detailed competitor due diligence into the existing market players, along with intelligence into related political connections and relevant networks. CRA’s team conducted a forensic intelligence gathering exercise to develop critical insight on the company and the nuances in its political relations. The client was able to use this information to inform its activities and enhance government level negotiations.