Situation: A major international renewable and hydrogen developer were seeking support in developing a North American hydrogen market entry strategy. A team of CRA consultants were engaged to help the client evaluate the new market and assess the proposed notion of entering the market.
Approach: The CRA team worked closely with the client team to develop a foundational fact set, conduct a clean hydrogen global production cost analysis, and chart out the path towards participation within the new market based on the client’s competitive advantage and unique skill set.
Impact: CRA’s team supported the development of the client’s market entry strategy and a presentation that was shared with the Board of Directors used to seek buy-in regarding the client’s path forward within the market.
